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Convergence Marketing - Delivering Results

Convergence Marketing - Flexibility
Here at Convergence we have the resources and expertise to run whatever scale or length of project that you specify. If you have an urgent requirement we are able to set-up a project in a very short time scale - such as the need to increase numbers at a seminar or initiate a lead generation programme. For example, we routinely increase seminar attendance by up to 50% with only 2-3 weeks to go before an event! So please give us a call if you are running out of time to meet your targets.

We have a "can-do" attitude and we want to help you to achieve your objectives. Our flexible approach means that we can constantly evolve and enhance campaigns based on your feedback.

  • Fast set-up
  • Urgent deadlines
  • From pilots to long-term campaigns
  • Totally scalable
  • Enhancement and evolution

Convergence Marketing - Our flexible approach means that we can constantly evolve and enhance campaigns based on your feedback.

Convergence Marketing - People
Successful telemarketing depends on the calibre, competence and motivation of the people making the calls on your behalf. To ensure that we achieve the best results we recruit, train and retain staff adhering to the following principles:

  • Our recruitment process is rigorous - only the committed survive!
  • Telephone marketing staff are provided with on-going training on a weekly basis in not only telephone skills, but also specifically in how to build relationships and sell to your prospects. Many of our campaigns target senior decision-makers so our personnel need to be confident and credible when dealing with high-level people.
  • All staff have a clearly identified promotion and career structure.
  • Our company profit sharing scheme ensures that we retain staff.
  • Regular team-building exercises keep us all enthusiastic and motivated!

Convergence Marketing - Delivering Results!

Convergence Marketing - Process
Whatever the size of your campaign it is important that your objectives are clearly defined and that our processes support those objectives. Therefore, the first phase of any campaign is set out objectives, timescales, and reporting requirements which will entail the following:

  • Discuss your campaign requirements and targets
    For example
    • To generate appointments
    • To build comprehensive client profiles
    • To generate interest in products/services and establish next steps
    • To secure seminar bookings
    • To clean, validate data
  • Set out timescales
  • Agree reporting methods, measurement and analysis
  • Select and brief dedicated Account Manager and team
  • Agree call objectives and specify information to be documented

Convergence Marketing - Results
Our people are results-driven. Even when we have to work to very tough deadlines we always ensure that we are focused on delivering results for you that will translate into increased sales and profits.

Successful campaigns are achieved through good planning plus open and ongoing feedback. With these elements in place, together we can realise and exceed your objectives.

  • Quality leads
  • New markets
  • Increased revenue
  • Higher profits
  • Faster growth
  • Satisfied customers